Friday, April 8, 2011

Entrepreneurship-Future of Radiology Practise in India


Question-Who owns the Radiology in India & who earns more from Radiology?

Brief overview of the structure of the radiology practise in India will reveal  that no more are the diagnostic centres predominately owned by Radiologists.   Did we notice more and more larger practise are owned by investors and some by clinicians themselves. Some of the practises have assessed their collections in past and showed that a significant percentage of their collection (please note it is Gross collection-NOT PROFIT) is spent in incentive for referring physicians. Surprisingly it is not the radiologist who earns maximum from radiology, it is the referring physician, followed by the investor. 

Until and unless younger radiologists understand this issue and look for more and more models of  service delivery which will get us back into the major stake holders position in this imaging business, there seem to be a problem. Teleradiology is probably one of them. Other possible methods include- managed radiology services, taking up outsourcing offers from hospitals etc. My personal recommendation to radiologists of future to do away with fixed pay model totally in India and don't be fooled by good pay packages which kind of divert us from entrepreurship. Any comments and opinions are welcome. 


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